/* Synergium design system — ported from the approved prototype. Edit here. */
/* ============================================================
     SYNERGIUM — Corporate design system (classic / sharp)
     Geist (display + UI) · Geist Mono (data) — one voice, matches the logo
     Crimson + cool neutrals · no orange · ink hero → paper → crimson → ink
     ============================================================ */
  :root{
    --paper:#F7F5F2; --paper-2:#ECE9E3; --surface:#FFFFFF;
    --ink:#191613; --ink-soft:#48433D; --muted:#767069;
    --line:#E5E1DA; --line-2:#D3CDC4;
    --crimson:#A5182A; --crimson-deep:#7E121F; --crimson-bright:#C21F33;
    --crimson-tint:#F4E6E7; --on-crimson:#FBEFEF;

    --ink-canvas:#14110F; --ink-canvas-2:#1C1815;
    --on-ink:#F3EFEA; --on-ink-soft:#C4BDB4; --on-ink-faint:#8A837B;
    --on-ink-line:rgba(243,239,234,.12); --on-ink-surface:rgba(243,239,234,.05);
    --crimson-on-ink:#D42A3E;

    --band:linear-gradient(135deg,#8E1524 0%,#A5182A 52%,#7E121F 100%);
    --shadow-sm:0 1px 2px rgba(20,17,15,.05);
    --shadow:0 2px 6px rgba(20,17,15,.05),0 14px 34px -18px rgba(120,18,25,.20);
    --shadow-lg:0 4px 10px rgba(20,17,15,.06),0 34px 66px -28px rgba(120,18,25,.28);

    --r-sm:6px; --r-md:8px; --r-lg:10px; --r-xl:14px;

    --font-display:'Geist',system-ui,-apple-system,'Segoe UI',sans-serif;
    --font-sans:'Geist',system-ui,-apple-system,'Segoe UI',sans-serif;
    --font-mono:'Geist Mono',ui-monospace,'Consolas',monospace;
    --maxw:1200px; --header-h:70px;
  }
  /* Light mode only — dark theme removed per request */

  *{ box-sizing:border-box; }
  html{ scroll-behavior:smooth; -webkit-text-size-adjust:100%; scrollbar-gutter:stable; }
  @media (prefers-reduced-motion: reduce){ html{ scroll-behavior:auto; } }
  body{ margin:0; background:var(--paper); color:var(--ink); font-family:var(--font-sans);
    font-size:17px; line-height:1.6; letter-spacing:-.006em; -webkit-font-smoothing:antialiased;
    text-rendering:optimizeLegibility; overflow-x:hidden; }
  ::selection{ background:var(--crimson); color:#fff; }
  a{ color:inherit; text-decoration:none; }
  svg{ display:block; }
  img{ max-width:100%; }

  .container{ width:100%; max-width:var(--maxw); margin-inline:auto; padding-inline:clamp(20px,5vw,44px); }
  .section{ padding-block:clamp(68px,9vw,120px); scroll-margin-top:var(--header-h); }
  .section--alt{ background:var(--paper-2); }

  .eyebrow{ font-family:var(--font-mono); font-size:.72rem; font-weight:500; letter-spacing:.2em;
    text-transform:uppercase; color:var(--crimson); display:inline-flex; align-items:center; gap:.55em; margin:0 0 1.2rem; }
  .eyebrow::before{ content:""; width:22px; height:13px; flex:none;
    background:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 26 16'%3E%3Cmask id='n'%3E%3Crect width='26' height='16' fill='white'/%3E%3Ccircle cx='16.4' cy='8' r='6.4' fill='none' stroke='black' stroke-width='1.5'/%3E%3C/mask%3E%3Cg mask='url(%23n)' fill='%23A5182A'%3E%3Ccircle cx='9.6' cy='8' r='6.4'/%3E%3Ccircle cx='16.4' cy='8' r='6.4'/%3E%3C/g%3E%3C/svg%3E") center/contain no-repeat; }

  h1,h2,h3,h4{ font-family:var(--font-display); font-weight:600; margin:0; }
  h1{ line-height:1.02; letter-spacing:-.035em; }
  h2.h-title{ font-size:clamp(2.05rem,4.2vw,3.35rem); line-height:1.04; letter-spacing:-.03em; text-wrap:balance; }
  h3{ letter-spacing:-.022em; line-height:1.12; }
  .h-sub{ font-family:var(--font-sans); color:var(--ink-soft); font-size:clamp(1.02rem,1.4vw,1.16rem);
    line-height:1.55; max-width:54ch; margin:1.1rem 0 0; font-weight:400; }
  em{ font-style:normal; color:var(--crimson); }
  .section-head{ max-width:60ch; margin-bottom:clamp(2.4rem,4vw,3.4rem); }
  .section-head.center{ margin-inline:auto; text-align:center; }
  .section-head.center .eyebrow{ justify-content:center; }
  .section-head.center .h-sub{ margin-inline:auto; }
  .mono{ font-family:var(--font-mono); font-variant-numeric:tabular-nums; letter-spacing:-.01em; }

  .btn{ display:inline-flex; align-items:center; gap:.5em; font-family:var(--font-sans); font-size:.94rem;
    font-weight:500; line-height:1; padding:.82em 1.25em; border-radius:var(--r-md); border:1px solid transparent;
    cursor:pointer; color:var(--ink); background:transparent; white-space:nowrap;
    transition:transform .16s ease,background .16s ease,border-color .16s ease,color .16s ease,box-shadow .16s ease; }
  .btn svg{ width:16px; height:16px; }
  .btn-primary{ background:var(--crimson); color:#fff; }
  .btn-primary:hover{ background:var(--crimson-deep); transform:translateY(-1px); box-shadow:var(--shadow); }
  .btn-ghost{ border-color:var(--line-2); color:var(--ink); background:var(--surface); }
  .btn-ghost:hover{ border-color:var(--crimson); color:var(--crimson); }
  .btn-lg{ font-size:1rem; padding:.95em 1.5em; }
  .link-arrow{ color:var(--crimson); font-weight:500; font-size:.94rem; display:inline-flex; align-items:center; gap:.4em; font-family:var(--font-sans); }
  .link-arrow svg{ width:16px; height:16px; transition:transform .16s ease; }
  .link-arrow:hover svg{ transform:translateX(3px); }
  :focus-visible{ outline:2px solid var(--crimson); outline-offset:3px; border-radius:3px; }

  .brand{ display:inline-flex; align-items:center; gap:.62rem; }
  .brand-logo{ height:38px; width:auto; display:block; }

  /* HEADER */
  .site-header{ position:sticky; top:0; z-index:50; background:var(--paper); border-bottom:1px solid var(--line);
    transition:background .3s ease,border-color .3s ease; }
  .site-header.transparent{ background:transparent; border-bottom-color:transparent; }
  .header-inner{ height:var(--header-h); display:flex; align-items:center; gap:1.6rem; }
  .nav{ display:flex; align-items:center; gap:1.8rem; margin-left:.4rem; }
  .nav a{ font-size:.94rem; color:var(--ink-soft); font-weight:400; position:relative; padding-block:.4rem; transition:color .16s ease; }
  .nav a::after{ content:""; position:absolute; left:0; bottom:0; height:1.5px; width:0; background:var(--crimson); transition:width .2s ease; }
  .nav a:hover{ color:var(--ink); } .nav a:hover::after{ width:100%; }
  .header-actions{ margin-left:auto; display:flex; align-items:center; gap:.8rem; }
  .lang{ display:inline-flex; border:1px solid var(--line-2); border-radius:var(--r-sm); overflow:hidden; font-family:var(--font-mono); font-size:.72rem; }
  .lang button{ border:0; background:transparent; color:var(--muted); padding:.4em .68em; cursor:pointer; font:inherit; letter-spacing:.04em; transition:background .16s,color .16s; }
  .lang button.active{ background:var(--crimson); color:#fff; }
  .btn-signin{ font-size:.92rem; color:var(--ink-soft); font-weight:400; }
  .btn-signin:hover{ color:var(--crimson); }
  .burger{ display:none; position:relative; background:transparent; border:1px solid var(--line-2); border-radius:var(--r-sm); width:42px; height:40px; cursor:pointer; color:var(--ink); }
  .burger span{ position:absolute; left:11px; right:11px; height:2px; background:currentColor; border-radius:2px; transition:transform .25s ease, opacity .18s ease, top .25s ease; }
  .burger span:nth-child(1){ top:14px; } .burger span:nth-child(2){ top:20px; } .burger span:nth-child(3){ top:26px; }
  .burger.is-open span:nth-child(1){ top:20px; transform:rotate(45deg); }
  .burger.is-open span:nth-child(2){ opacity:0; }
  .burger.is-open span:nth-child(3){ top:20px; transform:rotate(-45deg); }
  .site-header.transparent .nav a{ color:var(--on-ink-soft); }
  .site-header.transparent .nav a:hover{ color:var(--on-ink); }
  .site-header.transparent .wordmark{ color:var(--on-ink); }
  .site-header.transparent .btn-signin{ color:var(--on-ink-soft); }
  .site-header.transparent .btn-signin:hover{ color:#fff; }
  .site-header.transparent .lang{ border-color:var(--on-ink-line); }
  .site-header.transparent .lang button{ color:var(--on-ink-soft); }
  .site-header.transparent .lang button.active{ background:var(--crimson-on-ink); color:#fff; }
  .site-header.transparent .burger{ border-color:var(--on-ink-line); color:var(--on-ink); }

  /* HERO */
  .hero{ position:relative; background:var(--ink-canvas); color:var(--on-ink); overflow:hidden;
    margin-top:calc(-1 * var(--header-h)); padding-top:calc(var(--header-h) + clamp(2.6rem,5vw,4.4rem)); padding-bottom:clamp(3rem,6vw,5rem); }
  .hero::before{ content:""; position:absolute; top:-12%; right:-8%; width:56vw; max-width:720px; height:720px;
    background:radial-gradient(circle, rgba(194,31,51,.26), transparent 60%); pointer-events:none; }
  .hero-grid{ position:relative; display:grid; grid-template-columns:1.02fr .98fr; gap:clamp(2rem,4vw,3.6rem); align-items:center; }
  .hero .eyebrow{ color:var(--crimson-on-ink); }
  .hero .eyebrow::before{ background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 26 16'%3E%3Cmask id='w'%3E%3Crect width='26' height='16' fill='white'/%3E%3Ccircle cx='16.4' cy='8' r='6.4' fill='none' stroke='black' stroke-width='1.5'/%3E%3C/mask%3E%3Cg mask='url(%23w)' fill='%23ffffff'%3E%3Ccircle cx='9.6' cy='8' r='6.4'/%3E%3Ccircle cx='16.4' cy='8' r='6.4'/%3E%3C/g%3E%3C/svg%3E") center/contain no-repeat; }
  .hero h1{ font-size:clamp(2.55rem,5.4vw,4.6rem); margin-top:.5rem; color:var(--on-ink); }
  .hero h1 em{ color:var(--crimson-on-ink); }
  .hero .h-sub{ color:var(--on-ink-soft); max-width:44ch; font-size:clamp(1.05rem,1.5vw,1.2rem); }
  .hero-cta{ display:flex; flex-wrap:wrap; gap:.8rem; margin-top:2rem; }
  .hero .btn-ghost{ background:transparent; border-color:var(--on-ink-line); color:var(--on-ink); }
  .hero .btn-ghost:hover{ border-color:var(--on-ink); background:var(--on-ink-surface); }
  .hero-note{ margin-top:1.1rem; font-size:.85rem; color:var(--on-ink-faint); display:inline-flex; align-items:center; gap:.5em; }
  .hero-note svg{ width:15px; height:15px; color:var(--crimson-on-ink); }
  /* hero stats relocated to the .proof band below the hero */

  .hero-reels{ display:flex; justify-content:center; padding:4px 34px 30px 6px; }
  .reel-stack{ position:relative; width:100%; max-width:322px; aspect-ratio:9/16; }
  .reel-stack video{ position:absolute; inset:0; width:100%; height:100%; object-fit:cover; background:#0a0807;
    border-radius:var(--r-xl); border:1px solid var(--on-ink-line); box-shadow:var(--shadow-lg); transform-origin:center bottom;
    transition:transform .6s cubic-bezier(.2,.7,.2,1), filter .5s ease; }
  .reel-stack video.active{ transform:none; filter:none; z-index:3; }
  .reel-stack video:not(.active){ transform:translate(8.5%,4%) rotate(4.5deg) scale(.9); filter:brightness(.5) saturate(.9); z-index:1; }
  .reel-dots{ position:absolute; right:12px; bottom:15px; display:flex; gap:6px; z-index:4; }
  .reel-dots button{ width:7px; height:7px; padding:0; border:0; border-radius:50%; background:rgba(255,255,255,.42); cursor:pointer; transition:background .2s ease, width .2s ease; }
  .reel-dots button.active{ background:#fff; width:20px; border-radius:4px; }
  .reel-cred{ position:absolute; left:12px; bottom:12px; z-index:4; display:flex; align-items:center; gap:.55rem; max-width:calc(100% - 24px);
    background:rgba(15,12,11,.66); backdrop-filter:blur(10px); border:1px solid rgba(255,255,255,.16); border-radius:12px; padding:.45rem .62rem; color:#fff; }
  .reel-cred .rc-ic{ width:26px; height:26px; border-radius:7px; background:var(--crimson-on-ink); color:#fff; display:grid; place-items:center; flex:none; }
  .reel-cred .rc-ic svg{ width:15px; height:15px; }
  .reel-cred .rc-txt{ min-width:0; }
  .reel-cred .rc-h{ display:flex; align-items:center; gap:.28em; font-family:var(--font-sans); font-weight:600; font-size:.8rem; line-height:1.15; white-space:nowrap; }
  .reel-cred .rc-h svg{ width:13px; height:13px; color:var(--crimson-on-ink); flex:none; }
  .reel-cred .rc-f{ display:block; font-family:var(--font-mono); font-size:.64rem; letter-spacing:.01em; color:rgba(255,255,255,.68); margin-top:1px; }

  /* PROOF BAND — stats + brand marquee (continues the dark hero) */
  .proof{ background:var(--ink-canvas); color:var(--on-ink); border-top:1px solid var(--on-ink-line);
    padding-top:clamp(2.2rem,4vw,3.2rem); padding-bottom:clamp(1.8rem,3.2vw,2.6rem); overflow:hidden; }
  .proof-stats{ display:grid; grid-template-columns:repeat(4,1fr); gap:1rem; }
  .pstat{ display:flex; align-items:center; gap:.85rem; padding:1.1rem 1.2rem; background:var(--on-ink-surface);
    border:1px solid var(--on-ink-line); border-radius:var(--r-lg); }
  .pstat-ic{ width:42px; height:42px; border-radius:var(--r-sm); background:rgba(212,42,62,.15); color:var(--crimson-on-ink);
    display:grid; place-items:center; flex:none; }
  .pstat-ic svg{ width:21px; height:21px; }
  .pstat-num{ font-family:var(--font-mono); font-variant-numeric:tabular-nums; font-size:clamp(1.35rem,2.1vw,1.8rem);
    font-weight:500; color:var(--on-ink); letter-spacing:-.03em; line-height:1; }
  .pstat-lab{ font-size:.74rem; color:var(--on-ink-faint); margin-top:.3rem; line-height:1.3; }
  .proof-trust{ margin-top:clamp(1.8rem,3vw,2.4rem); }
  .proof-trust .trust-label{ display:block; text-align:center; font-family:var(--font-mono); font-size:.68rem;
    letter-spacing:.2em; text-transform:uppercase; color:var(--on-ink-faint); margin-bottom:1.2rem; }
  .marquee{ position:relative; width:100vw; margin-inline:calc(50% - 50vw);
    -webkit-mask-image:linear-gradient(90deg,transparent,#000 7%,#000 93%,transparent);
    mask-image:linear-gradient(90deg,transparent,#000 7%,#000 93%,transparent); }
  .marquee-track{ display:flex; align-items:center; width:max-content; gap:clamp(1.5rem,3.4vw,2.8rem);
    animation:mq 40s linear infinite; }
  .marquee:hover .marquee-track{ animation-play-state:paused; }
  .mq-item{ font-family:var(--font-display); font-weight:600; font-size:clamp(1.05rem,1.5vw,1.24rem);
    color:var(--on-ink-soft); opacity:.74; letter-spacing:-.01em; white-space:nowrap; }
  .mq-sep{ width:22px; height:14px; flex:none; }
  @keyframes mq{ to{ transform:translateX(-50%); } }
  @media (prefers-reduced-motion:reduce){ .marquee-track{ animation:none; flex-wrap:wrap; justify-content:center; row-gap:.8rem; } }

  /* HOW IT WORKS */
  .worlds{ position:relative; display:grid; grid-template-columns:1fr auto 1fr; gap:clamp(1.2rem,3vw,2.6rem); align-items:stretch; }
  .world-head{ display:flex; align-items:center; gap:.7rem; margin-bottom:1.6rem; }
  .world-head .tag{ font-family:var(--font-mono); font-size:.7rem; letter-spacing:.1em; text-transform:uppercase; color:var(--crimson); padding:.4em .7em; border:1px solid var(--line-2); border-radius:999px; }
  .world-head h3{ font-size:1.4rem; }
  .steps{ display:flex; flex-direction:column; gap:1rem; }
  .step{ display:grid; grid-template-columns:auto 1fr; gap:1rem; padding:1.2rem 1.3rem; background:var(--surface); border:1px solid var(--line); border-radius:var(--r-lg); transition:transform .16s ease,box-shadow .16s ease,border-color .16s ease; }
  .step:hover{ transform:translateY(-2px); box-shadow:var(--shadow); border-color:var(--line-2); }
  .step-ico{ width:42px; height:42px; border-radius:var(--r-sm); background:var(--crimson-tint); color:var(--crimson); display:grid; place-items:center; flex:none; }
  .step-ico svg{ width:21px; height:21px; }
  .step-n{ font-family:var(--font-mono); font-size:.7rem; color:var(--crimson); letter-spacing:.08em; }
  .step h4{ font-family:var(--font-sans); font-size:1.02rem; font-weight:600; letter-spacing:-.01em; margin:.2rem 0 .35rem; }
  .step p{ margin:0; font-size:.92rem; color:var(--muted); line-height:1.5; }
  .world-divider{ position:relative; width:1px; background:linear-gradient(var(--line),var(--crimson) 45%,var(--crimson) 55%,var(--line)); display:flex; align-items:center; justify-content:center; }
  .world-node{ position:absolute; width:76px; height:76px; border-radius:50%; background:var(--crimson); color:#fff; display:grid; place-items:center; text-align:center; box-shadow:var(--shadow-lg); }
  .world-node span{ font-family:var(--font-display); font-size:.76rem; font-weight:600; line-height:1.05; letter-spacing:-.01em; }

  /* CREATORS */
  .head-row{ display:flex; align-items:flex-end; justify-content:space-between; gap:1rem; flex-wrap:wrap; margin-bottom:clamp(2rem,3.5vw,3rem); }
  .head-row .section-head{ margin-bottom:0; }
  .creator-grid{ display:grid; grid-template-columns:repeat(3,1fr); gap:1.3rem; }
  .creator{ background:var(--surface); border:1px solid var(--line); border-radius:var(--r-lg); padding:1.45rem; transition:transform .18s ease,box-shadow .18s ease,border-color .18s ease; }
  .creator:hover{ transform:translateY(-4px); box-shadow:var(--shadow-lg); border-color:var(--line-2); }
  .creator-top{ display:flex; align-items:center; gap:.9rem; }
  .avatar{ width:52px; height:52px; border-radius:50%; display:grid; place-items:center; color:#fff; font-family:var(--font-display); font-weight:600; font-size:1.1rem; flex:none; box-shadow:inset 0 0 0 1px rgba(255,255,255,.16); }
  .creator-name{ display:flex; align-items:center; gap:.35em; font-weight:600; font-size:1.02rem; letter-spacing:-.01em; }
  .creator-name svg{ width:15px; height:15px; color:var(--crimson); flex:none; }
  .creator-handle{ font-family:var(--font-mono); font-size:.78rem; color:var(--muted); letter-spacing:-.01em; }
  .creator-tags{ display:flex; flex-wrap:wrap; gap:.4rem; margin:1.1rem 0; }
  .chip{ font-size:.75rem; padding:.34em .72em; border-radius:var(--r-sm); background:var(--crimson-tint); color:var(--crimson-deep); font-weight:500; }
  /* chips: light-mode only */
  .creator-meta{ display:flex; align-items:center; gap:1rem; font-size:.82rem; color:var(--muted); padding-top:1rem; border-top:1px solid var(--line); }
  .creator-meta .mi{ display:inline-flex; align-items:center; gap:.35em; }
  .creator-meta svg{ width:15px; height:15px; }
  .creator-foot{ display:flex; align-items:center; justify-content:space-between; margin-top:1rem; }
  .creator-rate{ font-size:.82rem; color:var(--ink-soft); }
  .creator-rate b{ font-family:var(--font-mono); color:var(--ink); font-weight:500; }

  /* NICHES */
  .niche-grid{ display:grid; grid-template-columns:repeat(3,1fr); gap:1.2rem; }
  .niche{ display:flex; flex-direction:column; padding:clamp(1.5rem,2.2vw,1.9rem); background:var(--surface); border:1px solid var(--line); border-radius:var(--r-lg); transition:transform .18s ease,box-shadow .18s ease,border-color .18s ease; }
  .niche:hover{ transform:translateY(-4px); box-shadow:var(--shadow-lg); border-color:var(--line-2); }
  .niche-ic{ width:52px; height:52px; border-radius:var(--r-md); background:var(--crimson-tint); color:var(--crimson); display:grid; place-items:center; flex:none; margin-bottom:1.15rem; transition:background .18s ease,color .18s ease; }
  .niche:hover .niche-ic{ background:var(--crimson); color:#fff; }
  .niche-ic svg{ width:26px; height:26px; }
  .niche-name{ font-family:var(--font-display); font-size:1.16rem; font-weight:600; letter-spacing:-.02em; }
  .niche-desc{ color:var(--muted); font-size:.9rem; line-height:1.5; margin:.45rem 0 1.3rem; flex:1; }
  .niche-foot{ display:flex; align-items:center; justify-content:space-between; padding-top:1rem; border-top:1px solid var(--line); }
  .niche-count{ font-size:.84rem; color:var(--ink-soft); }
  .niche-count b{ font-family:var(--font-mono); font-weight:500; color:var(--crimson); }
  .niche-arrow{ color:var(--crimson); display:inline-flex; transition:transform .18s ease; }
  .niche-arrow svg{ width:18px; height:18px; }
  .niche:hover .niche-arrow{ transform:translateX(4px); }

  /* BRANDS */
  .brands-grid{ display:grid; grid-template-columns:.92fr 1.08fr; gap:clamp(2rem,4vw,3.4rem); align-items:center; margin-bottom:clamp(1.6rem,3vw,2.4rem); }
  .brands-photo{ border-radius:var(--r-xl); overflow:hidden; box-shadow:var(--shadow-lg); border:1px solid var(--line); }
  .brands-photo img{ display:block; width:100%; height:auto; aspect-ratio:3/2; object-fit:cover; }
  .feature-list{ display:flex; flex-direction:column; gap:.9rem; margin-top:1.5rem; }
  .feature-list li{ display:flex; align-items:flex-start; gap:.7rem; font-size:.95rem; color:var(--ink-soft); list-style:none; }
  .feature-list{ padding:0; margin-block:1.5rem 0; }
  .feature-list svg{ width:18px; height:18px; color:var(--crimson); flex:none; margin-top:.15rem; }
  .search-mock{ background:var(--surface); border:1px solid var(--line); border-radius:var(--r-xl); box-shadow:var(--shadow-lg); padding:1.5rem; }
  .search-bar{ display:flex; align-items:center; gap:.8rem; padding:.35rem .35rem .35rem 1.1rem; border:1px solid var(--line-2); border-radius:var(--r-md); }
  .search-bar svg.s-ico{ width:20px; height:20px; color:var(--muted); flex:none; }
  .search-bar .s-text{ color:var(--muted); font-size:1rem; flex:1; }
  .filter-row{ display:flex; flex-wrap:wrap; gap:.6rem; margin-top:1.1rem; }
  .filter{ display:inline-flex; align-items:center; gap:.5em; font-size:.85rem; font-weight:400; color:var(--ink-soft); padding:.55em 1em; border:1px solid var(--line); border-radius:999px; background:var(--paper); }
  .filter svg{ width:15px; height:15px; color:var(--crimson); }
  .search-result{ margin-top:1.2rem; font-size:.88rem; color:var(--muted); display:flex; align-items:center; gap:.5em; }
  .search-result b{ font-family:var(--font-mono); color:var(--ink); font-weight:500; }

  /* AUTHORITY */
  .authority-grid{ display:grid; grid-template-columns:1.05fr .95fr; gap:clamp(2rem,4vw,3.6rem); align-items:center; }
  .pillars{ display:flex; flex-direction:column; gap:1.4rem; margin-top:1.7rem; }
  .pillar{ display:grid; grid-template-columns:auto 1fr; gap:1.1rem; }
  .pillar-ico{ width:46px; height:46px; border-radius:var(--r-sm); background:var(--crimson); color:#fff; display:grid; place-items:center; flex:none; }
  .pillar-ico svg{ width:22px; height:22px; }
  .pillar h4{ font-family:var(--font-sans); font-size:1.04rem; font-weight:600; letter-spacing:-.01em; margin:.1rem 0 .35rem; }
  .pillar p{ margin:0; color:var(--muted); font-size:.93rem; line-height:1.55; }
  .authority-media{ position:relative; border-radius:var(--r-xl); overflow:hidden; box-shadow:var(--shadow-lg); }
  .authority-media img{ display:block; width:100%; height:auto; aspect-ratio:4/5; object-fit:cover; }
  .authority-overlay{ position:absolute; inset:0; display:flex; flex-direction:column; justify-content:flex-end; padding:clamp(1.5rem,2.5vw,2.2rem); color:#fff;
    background:linear-gradient(to top, rgba(126,18,31,.94) 0%, rgba(126,18,31,.55) 34%, rgba(20,17,15,.10) 66%, transparent 100%); }
  .authority-overlay .quote{ font-family:var(--font-display); font-size:clamp(1.25rem,2vw,1.6rem); line-height:1.28; letter-spacing:-.015em; }
  .authority-overlay .quote em{ color:#fff; font-style:italic; }
  .panel-stats{ display:grid; grid-template-columns:repeat(3,1fr); gap:1rem; margin-top:1.5rem; padding-top:1.3rem; border-top:1px solid rgba(255,255,255,.2); }
  .panel-stats .num{ font-family:var(--font-mono); font-size:1.4rem; font-weight:500; letter-spacing:-.03em; }
  .panel-stats .lab{ font-size:.68rem; opacity:.82; margin-top:.2rem; }

  /* INSIGHTS */
  .insight-grid{ display:grid; grid-template-columns:repeat(3,1fr); gap:1.4rem; }
  .insight{ background:var(--surface); border:1px solid var(--line); border-radius:var(--r-lg); overflow:hidden; transition:transform .18s ease,box-shadow .18s ease,border-color .18s ease; display:flex; flex-direction:column; }
  .insight:hover{ transform:translateY(-4px); box-shadow:var(--shadow-lg); border-color:var(--line-2); }
  .insight-cover{ position:relative; aspect-ratio:16/9; overflow:hidden; background:var(--ink-canvas-2); }
  .insight-cover img{ position:absolute; inset:0; width:100%; height:100%; object-fit:cover; }
  .insight-cover .kicker{ position:absolute; left:1rem; bottom:1rem; z-index:1; font-family:var(--font-mono); font-size:.66rem; letter-spacing:.14em; text-transform:uppercase; color:#fff; background:rgba(20,17,15,.55); padding:.36em .72em; border-radius:var(--r-sm); backdrop-filter:blur(4px); }
  .insight-body{ padding:1.35rem; display:flex; flex-direction:column; gap:.7rem; flex:1; }
  .insight-body h3{ font-size:1.18rem; line-height:1.2; }
  .insight-body .meta{ margin-top:auto; font-family:var(--font-mono); font-size:.73rem; color:var(--muted); letter-spacing:-.01em; }

  /* TESTIMONIALS */
  .tm-grid{ display:grid; grid-template-columns:repeat(3,1fr); gap:1.3rem; }
  .tm{ margin:0; display:flex; flex-direction:column; background:var(--surface); border:1px solid var(--line); border-radius:var(--r-lg); padding:clamp(1.6rem,2.4vw,2rem); transition:transform .18s ease,box-shadow .18s ease,border-color .18s ease; }
  .tm:hover{ transform:translateY(-3px); box-shadow:var(--shadow-lg); border-color:var(--line-2); }
  .tm-stars{ display:flex; gap:.15rem; color:var(--crimson); margin-bottom:.9rem; }
  .tm-stars svg{ width:16px; height:16px; }
  .tm blockquote{ margin:0 0 1.5rem; font-size:1.02rem; line-height:1.55; color:var(--ink-soft); letter-spacing:-.01em; flex:1; }
  .tm-author{ display:flex; align-items:center; gap:.8rem; padding-top:1.2rem; border-top:1px solid var(--line); }
  .tm-avatar{ width:46px; height:46px; border-radius:50%; color:#fff; font-family:var(--font-display); font-weight:600; font-size:1rem; display:grid; place-items:center; flex:none; box-shadow:inset 0 0 0 1px rgba(255,255,255,.16); }
  .tm-author b{ display:block; font-size:.96rem; font-weight:600; letter-spacing:-.01em; }
  .tm-author small{ display:block; font-family:var(--font-mono); font-size:.71rem; color:var(--muted); margin-top:.2rem; letter-spacing:-.01em; }

  /* CTA */
  .cta-band{ background:var(--band); color:var(--on-crimson); text-align:center; position:relative; overflow:hidden; }
  .cta-band::before{ content:""; position:absolute; inset:0; background:radial-gradient(circle at 50% -10%, rgba(255,255,255,.16), transparent 55%); }
  .cta-band .container{ position:relative; }
  .cta-band h2{ color:#fff; font-size:clamp(2.05rem,3.6vw,3rem); letter-spacing:-.02em; line-height:1.06; }
  .cta-band p{ color:rgba(255,255,255,.86); max-width:48ch; margin:1.1rem auto 0; }
  .cta-actions{ display:flex; gap:.9rem; justify-content:center; flex-wrap:wrap; margin-top:2.1rem; }
  .cta-band .btn-primary{ background:#fff; color:var(--crimson-deep); }
  .cta-band .btn-primary:hover{ background:#fff; color:var(--crimson-deep); transform:translateY(-2px); box-shadow:0 14px 34px -12px rgba(0,0,0,.5); }
  .cta-band .btn-ghost{ background:transparent; border-color:rgba(255,255,255,.5); color:#fff; }
  .cta-band .btn-ghost:hover{ border-color:#fff; color:#fff; background:rgba(255,255,255,.1); }

  /* FOOTER */
  .footer{ background:var(--ink-canvas); color:var(--on-ink-soft); padding-block:clamp(3.2rem,5vw,4.6rem) 2rem; }
  .footer-top{ display:grid; grid-template-columns:1.6fr 1fr 1fr 1fr 1fr; gap:2rem; }
  .footer-brand .brand{ margin-bottom:1.1rem; }
  .footer-brand .wordmark{ color:var(--on-ink); }
  .footer-brand p{ color:var(--on-ink-faint); font-size:.92rem; max-width:30ch; }
  .footer-contact{ margin-top:1.1rem; }
  .footer-contact a{ color:var(--crimson-on-ink); font-family:var(--font-mono); font-size:.85rem; }
  .footer-col h5{ font-family:var(--font-mono); font-size:.7rem; letter-spacing:.14em; text-transform:uppercase; color:var(--on-ink-faint); margin:0 0 1.1rem; font-weight:500; }
  .footer-col a{ display:block; font-size:.92rem; color:var(--on-ink-soft); padding:.32rem 0; transition:color .16s ease; }
  .footer-col a:hover{ color:#fff; }
  .footer-bottom{ display:flex; align-items:center; justify-content:space-between; gap:1rem; flex-wrap:wrap; margin-top:clamp(2.4rem,4vw,3.4rem); padding-top:1.6rem; border-top:1px solid var(--on-ink-line); font-size:.83rem; color:var(--on-ink-faint); }
  .footer-social{ display:flex; gap:.6rem; }
  .footer-social a{ width:36px; height:36px; border-radius:var(--r-sm); border:1px solid var(--on-ink-line); display:grid; place-items:center; color:var(--on-ink-soft); transition:color .16s,border-color .16s,transform .16s; }
  .footer-social a:hover{ color:#fff; border-color:var(--crimson-on-ink); transform:translateY(-2px); }
  .footer-social svg{ width:17px; height:17px; }

  .js .reveal{ opacity:0; transform:translateY(18px); transition:opacity .7s cubic-bezier(.2,.7,.2,1),transform .7s cubic-bezier(.2,.7,.2,1); }
  .js .reveal.in{ opacity:1; transform:none; }
  @media (prefers-reduced-motion: reduce){ .js .reveal{ opacity:1!important; transform:none!important; transition:none; } }

  @media (max-width:1000px){
    .creator-grid,.insight-grid{ grid-template-columns:repeat(2,1fr); }
    .niche-grid,.tm-grid{ grid-template-columns:repeat(2,1fr); }
    .authority-grid{ grid-template-columns:1fr; }
    .brands-grid{ grid-template-columns:1fr; }
  }
  @media (max-width:860px){
    .nav,.btn-signin{ display:none; }
    .burger{ display:flex; }
    .hero-grid{ grid-template-columns:1fr; }
    .hero-visual{ order:-1; max-width:420px; }
    .worlds{ grid-template-columns:1fr; }
    .world-divider{ display:none; }
    .world-col+.world-col{ margin-top:1.4rem; }
    .footer-top{ grid-template-columns:1fr 1fr; gap:1.8rem; }
    .footer-brand{ grid-column:1/-1; }
    .proof-stats{ grid-template-columns:repeat(2,1fr); }
    .tm-grid{ grid-template-columns:1fr; }
  }
  @media (max-width:560px){
    body{ font-size:16px; }
    .proof-stats{ gap:.8rem; }
    .creator-grid,.insight-grid,.niche-grid{ grid-template-columns:1fr; }
    .footer-top{ grid-template-columns:1fr; }
    .footer-bottom{ flex-direction:column; align-items:flex-start; }
  }
  .mobile-menu{ display:none; position:fixed; inset:var(--header-h) 0 0; z-index:45; background:var(--paper); padding:1.6rem clamp(20px,5vw,44px); flex-direction:column; gap:.2rem; overflow-y:auto; }
  .mobile-menu.open{ display:flex; }
  .mobile-menu > a{ font-size:1.2rem; font-weight:600; letter-spacing:-.01em; padding:1rem .2rem; border-bottom:1px solid var(--line); color:var(--ink); transition:color .15s ease; }
  .mobile-menu > a:hover, .mobile-menu > a:active{ color:var(--crimson); }
  .mobile-menu .mm-actions{ margin-top:1.8rem; display:flex; flex-direction:column; gap:.7rem; }
  .mobile-menu .mm-actions .btn{ width:100%; justify-content:center; padding:1em 1.2em; font-size:1rem; font-weight:600; border-radius:var(--r-md); }
  .mobile-menu .lang{ align-self:flex-start; margin-bottom:.5rem; }